Prototype and production-readiness note

What this product proves—and what still needs building.

Dear Kenny,

RightHouseRightPrice is currently an evidence-led product prototype. It demonstrates how buyers could compare North East homes using asking price, modelled monthly ownership costs, energy efficiency, council tax, commuting and practical neighbourhood context in one place.

It is not yet a live property portal, valuation service, mortgage recommendation, conveyancing search or guarantee that a home, service, grant or tariff is available.

Download this note Explore the prototype →

Core commercial restriction

Production would still need a licensed live-listings partner; Land Registry covers completed sales rather than available homes. A server-side HomeData and R2 integration is implemented, but public display remains disabled until the licence expressly permits it.

Kenny’s operating view · 27 July 2026

What works now, and where the project really stands.

The difficult product idea is working: a buyer can search, compare the true monthly burden, test a commute and open a property view designed to combine live partner data with energy, place and risk evidence. The next phase is controlled validation, not a nationwide launch.

Built

Search, map and RightFit

North East search, demonstration scoring, mortgage and household stress-testing, Mapbox mapping and house-to-work journey comparison are implemented.

Connected

HomeData and area evidence

A server-side adapter and cache are ready for listings, EPC, crime, demographics, schools, broadband, planning and flood checks. Keys stay off the browser.

Protected

Prototype boundaries

Demonstration homes remain clearly labelled, live inventory is kept separate, and supplier failures can fall back to cached or limited states instead of inventing an answer.

Still required

Permission, evidence and users

We need written display rights, a measured 20-home pilot, source dates on every important claim and feedback from real North East buyers before widening access.

Projected running costs

Keep the next 90 days close to £65 a month.

These are cash-planning scenarios, not forecasts or supplier quotations. They use prices checked on 27 July 2026 and should be recalculated after HomeData confirms the public-display licence.

Recommended now

Lean prototype

£64.17/month

HomeData Starter, existing free Cloudflare and Mapbox allowances, estimated domain and possible ICO fee, plus a £10 operating reserve.

20-home validation · cached enrichment · no paid login

When usage proves it

Public beta

£218.17/month

HomeData Growth, paid Worker allowance, basic monitoring, email and larger operating, insurance and legal reserves.

Higher quotas · limited public cohort · measured support

Only after traction

Growing service

£652.17/month

HomeData Pro with larger infrastructure, Mapbox, authentication, monitoring, support and compliance allowances.

Scale budget · not a current recommendation

Lean break-even illustrations10

members at £6.99 a month

or4

one-off £19 buyer dossiers

or3

qualified introductions at an illustrative £25 net

Excluded: Kenny’s time, development labour, tax, VAT, customer support labour and any bespoke listings-display licence. Partner income must be disclosed, chosen by the buyer and kept completely separate from RightFit rankings. A one-off dossier is the strongest first paid test; Google sign-in is only worth adding when it unlocks saved homes, commute profiles, alerts or purchases.

Current restrictions

What buyers must understand today

Listings and photographs

All homes shown are fictional demonstration records. Production needs a licensed listings feed, permission to display property descriptions and photographs, update handling, deduplication and a reliable way to mark homes as sold, withdrawn or reduced.

Prices and valuations

Sold-price data describes completed transactions and can lag the market. It is useful for context, not as a live asking-price feed, formal valuation or prediction of what a lender will accept.

Monthly affordability

Mortgage calculations are capital-repayment illustrations using user-selected assumptions. Lenders apply their own affordability rules. Product fees, maintenance, surveys, legal costs, service charges, ground rent and future rate changes may not be included.

Energy and council tax

EPCs can expire or be replaced, while actual energy bills depend on occupancy, heating system, tariff and behaviour. Council-tax figures require confirmation of the property band, local charge, discounts and payment schedule.

Commutes and local services

Routes, travel time and cost vary with traffic, timetables, parking and the exact address. Distance to a GP, dentist, school or childcare provider does not confirm capacity, eligibility, catchment or that NHS patients are being accepted.

Area evidence

Crime locations are anonymised and recorded with a lag. Flood, planning and deprivation datasets use different geographies and do not replace legal searches or professional advice. They must never be presented as a simplistic safety or desirability score.

Grants, tariffs and suppliers

Schemes and energy prices change. Eligibility depends on the home, household, installer, supplier and application date. RightHouseRightPrice should link to the current official rules and avoid promising entitlement or savings.

Privacy, licensing and reliability

Production needs clear data licences and attribution, privacy notices, retention rules, consent where required, supplier contracts, usage monitoring, accessibility testing, security review and graceful handling when a third-party service fails.

Name, copyright and legal position

The IPO result is encouraging—not a legal clearance.

Kenny’s UK IPO search record · 27 July 2026

“No trade marks matching your search criteria were found”

Search term: righthouserightprice
Search type: Similar · all words
Status: All
Filed between: 1 Jan 1876–27 Jul 2026

This records the result Kenny supplied from the official search; it is not an IPO decision, registration or freedom-to-operate opinion. Save the dated result, then search spaced, phonetic and visually similar variants before relying on the name.

Trade mark and passing off

A domain or Companies House name does not create trade-mark rights. Earlier registered marks and unregistered brands with goodwill can still matter where customers may be confused. Keep the name, logo, colours and product presentation clearly distinct from established property portals, including Rightmove. The IPO could also regard a phrase as too descriptive or non-distinctive even when no earlier match is found.

Copyright

Copyright automatically protects qualifying original artwork, copy, software and web content. The short name itself is principally a trade-mark question; keep dated logo source files, design decisions and contributor ownership records.

Listings and HomeData

HomeData’s standard terms prohibit unauthorised resale or redistribution and provide data “as is”. Obtain written permission covering public addresses, descriptions, images, floorplans, caching, deletion, attribution, deep links and derived affordability or RightFit scores.

Buyers, leads and finance

Explain data sources and uncertainty, use clear privacy and retention terms, and obtain a deliberate choice before sharing details with a partner. Mortgage-related promotions must be fair, clear and not misleading; depending on the activity, they may need to be communicated or approved by an FCA-authorised person unless an exemption applies. Obtain specialist review before monetising mortgage introductions.

Practical legal next move

Run broader searches in the likely software, marketplace, property/financial and SaaS classes; check Companies House, apps, domains, social accounts and ordinary web use; then ask a UK trade-mark professional to review the name and logo before major marketing spend. A UK online application currently starts at £205 for one class, plus £60 for each additional class. Professional search or advice is separate.

This page is a product-readiness summary, not legal, financial, mortgage or conveyancing advice.

Latest next steps

The controlled route from prototype to pilot

1Ask HomeData for written consumer-display permission and an exact production price covering addresses, images, caching, scores, attribution, refresh and deletion.
2Run a capped 20-home pilot and record actual API call weights, reveal-credit use, cache hits, missing fields and supplier errors.
3Give every property and area fact a source, as-of date, geographic precision, confidence note and route to the official record.
4Test the complete search, detail and commute journey with a small group of North East buyers and fix comprehension or accessibility problems.
5Complete the broader name search and listings, privacy, cookie, security, accessibility and financial-promotion reviews.
6Test one paid £19 buyer dossier and three transparent local service partners before paying for login, CRM or nationwide scale.

Sources checked 27 July 2026

The working evidence behind this note

The prototype’s value is the decision model: it asks whether a home remains affordable after energy, council tax, travel and everyday life—not merely whether the asking price fits a search filter.

The next phase is therefore less about adding decorative features and more about earning trust through licensed inventory, transparent sourcing and honest uncertainty.

Kind regards,
RightHouseRightPrice